Tag: optimizing customer lifetime value

optimizing customer lifetime value

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What Is CLTV: Boost Profits with Customer Lifetime Value

What Is CLTV: Boost Profits with Customer Lifetime Value

Customer Lifetime Value (CLTV) is a crucial metric in the field of marketing that measures the total worth of a customer to a business over their entire relationship. While some may argue that CLTV is merely a theoretical concept with no practical application, it is essential for businesses looking to

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